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AT&T and Visual Matter

Worked with ATT&T team members and the Denver Broncos to create an interactive presentation for the Denver Broncos.  Below is the description of the project as described in the Denver Broncos overview:

The Denver Broncos were looking for a way to show their fans the behind the scenes views of their stadium: the locker rooms, the view from the field, the stadium's interior and exterior, as well as tying in sound bites from previous games and supplied screen captures which tied into the Broncos online store, all via a CD, which was to be given away during a Fan Appreciation Day. 

Visual Matter, a Marketing Agency in San Jose, California, was selected to work with The Denver Broncos and their sponsoring partner AT&T to create this interactive experience. After a tour of the facilities and an understanding of the breadth and marketing strategy of this co-branded project Visual Matter successfully combined all elements, adding value in advanced features of 360 rotation of the field level, locker room, exterior elements, instead of standard still photography, and a unique look and feel of the entire project that combined elements of both sponsors design stratagems.

Despite the aggressive deadline, Visual Matter had all content complete, delivered to duplication, the sleeve designed and printed and the final product in the clients hands days before the Fan Appreciation Event. The program was so successful and well received by both sponsors and the fan base that a second year of interactive presentation was created.

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