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OSRAM Sylvania was looking for a creative agency in San Jose, California. They found one in Visual Matter, a Marketing Agency in San Jose.
OSRAM Sylvania was hosting a hospitality suite at a national trade show convention and they needed a team to come in and work with them to create a high definition broadcast-quality presentation (for an LCD 1080 flat screen panel) that would overview their products and future business directives.
Visual Matter's marketing and creative teams worked directly with OSRAM Sylvania decision makers to define the messages, the content and the scope. Content was defined, story boards created, messages finalized.
The end result? A four minute video presentation that had multiple layers of information which, if a visitor to the hospitality suite glanced at the presentation, they could notice details and additional information not necessarily seen in the initial glance. The overall presentation was set at an effective pace so as not to irritate a single audience member nor were the transitions, build and animations so fast to turn off the same audience.
The presentation we well received, so much so that, with editing for with new content and messaging the presentation found legs for other venues and new target audiences.
Beyond the development of the digital video presentation Visual Matter was also tasked with created supporting Marketing collateral such as Print Materials, including packaging and information brochures.